Mardigian Library
Ask a QuestionMy Library Account
Search Library Catalog - Books, DVDs & More
Limit to available
More Searches
   
Limit results to available items
Find more results:
Search MelCat
More Information
  
Rosen, Rudolph A. (Rudolph Albert), 1952-
Money for the cause : a complete guide to event fundraising / Rudolph A. Rosen ; fundraising art and illustrations by Katie Dobson Cundiff ; foreword by Andrew Sansom
1st ed
College Station : Texas A&M University Press, c2012
book jacket
Location Call Number Status
 3rd Floor  HV41.9.U5 R674 2012    AVAILABLE
Subject(s) Fund raising -- United States -- Management
Charities -- United States -- Finance -- Management
Nonprofit organizations -- United States -- Finance -- Management
Physical Description 279 p. : ill. ; 29 cm
Note Includes bibliographical references (p. [273]-274) and index
Contents Why hold an event? -- The secret to successful event fundraising in good times and bad -- Organizing for success -- Learning the basics -- Event business plan -- Programs, policies, and procedures -- Negotiating agreements with service providers -- Creating the perfect setting -- Site selection, rooms, and setup -- Food service -- Entertainment and the master of ceremonies -- The mission and strategic speech making -- Publicity -- Donation acquisition -- Conducting the fundraising -- Tickets and other advance "sales" -- The live auction -- The silent auction -- Raffles and other moneymakers -- Putting it all together -- The big event -- Applying the rules and covering all the angles -- Laws, risks, and liabilities -- Tax matters -- Ethics and security -- Honing to a fine edge -- After the event -- Advanced techniques -- Where to go from here -- Nonprofit resources for nonprofits
Series Conservation leadership series

Mardigian Library, 4901 Evergreen Rd.
Dearborn, MI 48128-1491 313-593-5400 fax 313-593-5561
ask-a-question@umd.umich.edu
The Regents of the University of Michigan | Non-Discrimination Policy
Copyright © The University of Michigan - Dearborn • 4901 Evergreen Road • Dearborn, Michigan 48128 • 313-593-5000
The University of Michigan - Ann Arbor | The University of Michigan - Flint | SITEMAP | DIRECTORY | CONTACT