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Allen, Kathleen R
Bringing new technology to market / Kathleen R. Allen
Upper Saddle River, N.J. : Prentice Hall, c2003
book jacket
Location Call Number Status
 Circ.Desk/3 Hr Reserve  HF5415 .A432 2003    AVAILABLE
Subject(s) High technology -- Marketing
Technological innovations -- Marketing
High technology industries
Physical Description xv, 367 p. : ill. ; 25 cm
Note Includes bibliographical references and index

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