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Dávila, Arlene M., 1965-
Sponsored identities : cultural politics in Puerto Rico / Arlene M. Dávila
Philadelphia : Temple University Press, 1997
book jacket
Location Call Number Status
 SOE Curriculum Lab, Rm 268  CL306.097295 DAV    AVAILABLE
Subject Puerto Rico -- Cultural policy -- History -- 20th century
Subject(s) Culture -- Economic aspects -- Puerto Rico
Popular culture -- Puerto Rico -- Marketing
Ethnocentrism -- Puerto Rico -- History -- 20th century
Politics and culture -- Puerto Rico -- History -- 20th century
Subject Instituto de Cultura Puertorriqueña
Physical Description xvii, 301 p. : ill. ; 22 cm
Note Includes bibliographical references (p. 275-294) and index
Summary Focusing on the Institute for Puerto Rican Culture - the government institution charged with defining authenticated views of national identity since the 1950s - and on popular festival organizers, author Arlene M. Davila illuminates contestations over appropriate representations of culture in the increasingly mass-mediated context of contemporary Puerto Rico. She examines the creation of an essentialist view of nationhood based on a peasant culture and a "unifying" Hispanic heritage and explores the ways in which grassroots organizations challenge and reconfigure definitions of national identity, through their own activities and representations
Contents Introduction: Making and Marketing National Identities -- Ch. I. Securing the Nation through Politics -- Ch. II. The Institute of Puerto Rican Culture and the Building Blocks of Nationality -- Ch. III. From the Center to the Centros: Cultural Politics from Below -- Ch. IV. Just One More Festival: New Actors in Caone's Cultural Politics -- Ch. V. Culture, Politics, and Corporate Sponsorship -- Ch. VI. Contesting the Nation, Contesting Identities -- Conclusion: Cassettes, Posters, and Bumper Stickers
Series Puerto Rican studies
SOE Curriculum Lab

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