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O'Connor, Rory, 1951-
Friends, followers, and the future : how social media are changing politics, threatening big brands, and killing traditional media / Rory O'Connor
San Francisco : City Lights Books, c2012
book jacket
Location Call Number Status
 3rd Floor  HM742 .O26 2012    AVAILABLE
Subject(s) Social media
Social media -- Political aspects
Social media -- Economic aspects
Physical Description 285 p. ; 18 cm
Note Includes index
Contents Introduction: word of mouse -- The rise of social media -- Brands, cesspools, and credibility -- Can brands be trusted? -- The Facebook decade: F8=Fate? -- The death of privacy -- The YouTube effect : 48 hours every minute -- Twitter : news no longer breaks, it tweets -- Google loses its buzz -- The new breed of media researchers -- Public displays of connection -- Politics 2.0 -- The daily me vs. the daily we -- The state of the media & the death of brands -- Politics 3.0 -- Conclusion: the feed is your friend -- Acknowledgments -- About the author

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